You are browsing the archive for technology.

Minister seeks high-speed broadband access ideas

10:55 am in Broadband, business, internet, technology by wbhawkins

LAS VEGAS - JANUARY 08:  A Linksys router is d...

Image by Getty Images via @daylife

This recent article highlights the increasing divide between rural and urban life. With first time buyers struggling to buy homes in the countryside and the lack of access to services including transport and high-speed internet access for homes and businesses, rural life is becoming increasingly difficult and distant from those living in towns and cities.


Powered by Guardian.co.ukThis article was written by Graeme Wearden, for guardian.co.uk on Sunday 11th July 2010 23.04 UTC

The government will take its first steps towards tackling Britain’s broadband divide this week when it holds a summit to discuss ways of introducing high-speed internet access across the country.

Jeremy Hunt, culture secretary, will ask communications providers for ideas on how to give every home access to a basic broadband connection at an Industry Day in London on Thursday.

The meeting will also attempt to address the issue of availability of the next-generation of super-fast broadband services. At present, millions of homes and small businesses are excluded from new fibre-optic based networks being built largely in urban areas.

Having abolished Labour’s 50p a month broadband tax – a levy on fixed phone lines that was designed to raise funds to tackle the broadband divide – the coalition government says it remains committed to giving everyone a high-speed connection of at least 2 megabits a second by 2012.

About 160,000 UK homes still cannot get a broadband connection at all – a decade after services were first introduced. While BT’s ADSL broadband network now covers 99% of the population, technical limitations mean 2m homes cannot get at least 2Mbps. Industry figures welcome the government’s commitment to broadband, but warn that Hunt faces a clear dilemma – how to persuade telecoms companies to build commercially unviable networks in more rural areas in a time of austerity. Thursday’s gathering will examine how subsidies can be used to give commercial firms an incentive to invest, but the challenge of achieving full broadband coverage is formidable.

In Finland, broadband has recently been declared to be a human right. But Olivia Garfield, BT Group strategy director, warned that Britain’s budget deficit means the government is not in a position to mandate that broadband be available to everyone in Britain.”I cannot see it happening here, given the budget deficit we have.” Garfield told the Guardian.

She is hopeful that Hunt can provide “certainty and clarity” to the 80-plus companies attending Thursday’s event about the administration’s plans, including three pilot projects where public funds will subsidise introduction of broadband in existing blackspots. The location of these trials has not yet been released.

The government has committed about £300m to fund broadband schemes, money left over from the digital switchover fund. Hunt declared last month that he wants Britain to have “the best superfast broadband network in Europe” by the end of the current parliament in five years time.

BT is spending £2.5bn to introduce a new fibre-optic based network in Britain. By 2015, this should reach two-thirds of the population, giving speeds of up to 40Mbps, but BT does not currently plan to extend the network further. Virgin Media customers can already get similar faster speeds, and other telecoms operators are also building out fibre. But commercial considerations mean they are all focused on more urban parts of Britain.

“Unless the government has a few spare billion, it’s not going to resolve this issue on Thursday,” Garfield commented.

BT argues that it cannot be expected to build expensive fibre networks to areas where there are too few houses to generate a return. But the company admits that it, along with the government, will be criticised by those who find themselves trapped on the wrong side of a new broadband divide in a few years time.

“It will be so tough to understand that some people have faster speeds and you are still struggling with a slower connection,” predicted

Garfield. “There will certainly be a minority of people who want to blame someone, and they will blame us as well as politicians and the rest of the industry. We understand that.”

Some telecoms firms believe that the government’s plans are not ambitious enough. David Palmer, senior product manager at managed services provider Star, argued that the universal broadband target should be raised above 2Mbps to support the latest web-based services.

“We are seeing a growing trend of UK businesses using cloud computing and on-demand services, and the primary enabler for this is higher bandwidth,” Palmer said.

A spokesman for Broadband Delivery UK, the government body organising the Industry Day, said there were no plans to raise the 2Mbps target. He also indicated that the government was keen to hear about ways that regulations could be changed to aid the industry, as well as suggestions for public subsidies.

guardian.co.uk © Guardian News & Media Limited 2010

Enhanced by Zemanta
Tags: Article, Broadband, business, Graeme Wearden, Internet, Jeremy Hunt, News, phones & broadband, Politics, technology, Telecommunications industry, Telecoms

Related posts

Qwitter: was it something I tweeted?

12:29 pm in Social Media, Twitter, media, technology by wbhawkins

Image representing Qwitter as depicted in Crun...
Image via CrunchBase

I have stacked up several thousand followers on Twitter. Not as impressive as you might think. Much of the ‘following’ was aided by the use of some tools which followed people automatically who then automatically followed me back. Instead of now feeling that surge of delight that I might actually popular, I am now watching slowly drop away as I have stopped using those tools and I am glad to be ‘getting real’ about followers on Twitter. Less is more, but some people still take an ‘unfollow’ too personally as Rob Fitzpatrick in the Guardian demonstrates below.


Powered by Guardian.co.ukThis article was written by Rob Fitzpatrick, for guardian.co.uk on Wednesday 7th July 2010 19.30 UTC

If you are interested in testing your resistance to psychic pain, may I recommend Qwitter? This is a service that emails you daily to impart who has “unfollowed” you on Twitter in the last 24 hours – who, among all the new friends you have acquired online, has decided they no longer want to read your hilarious 140-character posts. If Twitter is the bright, open heartland of limitless conversation, then Qwitter is the abandoned wheelie-bin behind the boarded-up kebab shop of failure, a place where the limitless conversation ends.

The email arrives heralded by the strapline “Your latest Twitter Qwitters!” – has there ever been a more unwelcome exclamation mark? – and your eye is immediately drawn to that day’s number. Today it was small: just one, a T-shirt company. Why was a T-shirt company following me? More to the point, what did I do to make a T-shirt company unfollow me? Losing something a step up from a spambot (an automated identity that posts malicious links) is nothing; much worse is when the rejections come in groups. Last week I lost six in a day. Six entirely (as far as I can see) unconnected people decided they could live without my sun-bleached pictures of Dulwich park and excitable Spotify recommendations. To be Qwit is to be reminded that someone has stopped listening, stopped caring. It’s as if they have, very quietly, put the phone down on you while you are still talking.

In the past I have unfollowed many people, recently jettisoning a number of blowhard wafflers, a young rapper constantly plugging his CD, and a maddeningly ponderous website editor. I’ve dropped people I have interviewed, worked with and even like, in an attempt to keep the online noise down a little. And not one of those decisions was personal – apart from maybe the website editor. I just wanted something else from my Twitter feed. So I know how ridiculous it is to feel bad about being digitally dumped. Yet this distancing still stings. What did I say? What did I do? Don’t go, you feel like shouting, tomorrow I might tweet a blurry picture of my lunch or even say something mildly amusing about a Coronation Street character.

guardian.co.uk © Guardian News & Media Limited 2010

Enhanced by Zemanta
Tags: Article, Features, Media, Rob Fitzpatrick, Shortcuts, Social networking, technology, Twitter

Related posts

Using Mobile WiFi

6:09 pm in technology by wbhawkins

Wi-Fi logo

Image via Wikipedia

WiFi at home and at work is a great innovation which helps to make sure that whenever we are in our home or office, we are always connected to ‘the network’. Wifi has also been a great benefit for companies who struggle to provide enough meeting rooms for their employees (especially when they spend more time meeting than doing) by enabling them to meet anywhere in their offices and still be connected to the web.

If your job relies on access to the network and the internet, then you have probably fallen into the way of thinking that being unconnected feels odd. You have got used to being able to look up directions on Google Maps on your smart-phone to the meeting in town. You have probably got used to working from home and accessing your documents and intranet pages at the same speed as when you are in the office. You have become used to checking emails anywhere.

But, there was a gap in being connected to the internet when you stepped out of your home, office or the coffee shop. If you were at the train station, at a conference or at the airport, getting internet access for your laptop was a challenge. 3G phones came along and you could get high speed access through that but getting access through your laptop was not that easy.

Huawei E5830 Mobile WiFiSoon, 3G data cards came along which you slotted into your laptop, yet another dongle or device to plug in. Recently, however, 3G access has become a lot more flexible when 3 Mobile introduced their Huawei E5830 3G Wifi hub. It’s a device which you can carry around in your pocket and connect most devices which have WiFi capabilities.

I pay £11 per month for this device for 1GB of download capacity. It’s really useful when you are out and about. Some people use them in conjunction with their iPod Touch. I imagine it will useful for anyone who has an iPad but does not want to buy a 3G version of it. More often, however, I use it at home when my BT Broadband becomes slow when everyone in town is online.

Another great thing about this device is the ‘off’ button. Just like my Blackberry and mobile phone, you can switch it off! I don’t miss the internet that much.

Reblog this post [with Zemanta]
Tags: 3 mobile, 3G, blackberry, Data Communications, devices, dongle, high speed access, Huawei, iPod Touch, Mobile WiFi, technology, Wireless, working from home

Related posts

Multi-touch Technology Podcast

7:31 am in surface computing by wbhawkins

Tags: business, multi-touch, surface computing, technology, William Wright

Related posts

Will speaking on BBC Radio Lincolnshire about cloud computing and online job seeking

7:31 am in technology by wbhawkins

Tags: BBC, business, cloud computing, Job, radio, technology

Related posts

Will speaking on BBC Radio Lincolnshire about cloud computing and online job seeking

7:31 am in business, technology by wbhawkins

Tags: BBC, business, cloud computing, Job, radio, technology

Related posts

Print on Demand, Self Publishing and Digital Stitching

7:30 am in publishing, technology by wbhawkins

Print on Demand is not a new initiative. It has been around for a number of years. But recent news that more new titles are being printed through Print on Demand (PoD) than through traditional printing methods shows how the PoD industry has come of age. It allows out of print books to become available again. It allows authors of new books to publish them themselves without risk and for custom books to be printed quickly to respond to demand.

Digital photography is prolific and free software enables people to create panoramas and 3-D worlds easily by stitching their photographs together quickly and easily. 

Will was recently on BBC Radio Linclonshire with William Wright talking about these technologies. To listen to the show, you canplay or download the podcast by clicking the link below. 

Posted via email from digi-business.net

Tags: BBC, books, business, digital, photographs, photography, print, print on demand, publishing, radio, risk, stitching, technology, William Wright

Related posts

Keeping it simple is easy to say but difficult to do

1:48 pm in business, sales, technology by wbhawkins

Focus on the outcome

Focus on the outcome

Several years ago when working for one of the world’s largest software companies, I was having a conversation with a colleague whose background was software development but who was now in marketing. He was extolling the virtues of the latest version of the company’s software development tools.

It was interesting to a point, and I pointed out that I was probably not the best person to try and excite about the details because I was far more interested in what the tools did rather than how they did it. He was shocked at my attitude. I remember the look on his face. His expression looked as though I had just blasphemed. How could I work in that company and not be interested in the nuts and bolts of the ‘how’ of the software rather than the ‘what’ of the results of using the software?

The advertisements of the time for that product had a theme of moon landings and a line which went something like “Just imagine what could have been done in 1969 when getting those now famous Americans onto the moon if they had this product“.

The problem with that campaign was that most people who would be using the software were not trying to get astronauts to the moon. Most software developers wanted to do far more basic things in their daily work lives and do them slightly faster than previously possible. The launch of that version of the product was a flop and it took them another two to three years with the launch of a new version and more down to earth ambitions for the product to take off (if you’ll excuse the pun).

This story is commonplace in businesses which have technical products. Often, the technical people become wrapped up in splendid details and features but become detached from why their customers would benefit from them. That’s basic sales and marketing knowledge but it is surprising just how much it continues to happen.

Last night I ran a presentation at the Hull Digital networking event about 2-D codes which is a technology that enables people to scan a code on, say, a poster using their mobile phone which then might take them to a mobile web site, or which will dial a number for them, or send a text message.

This is all very well, but I focused on the opportunity that the technology represents rather than the technology itself in my presentation. 2-D codes happen to be good at connecting offline marketing (e.g. an ad in a magazine) to online resources (e.g. a mobile web site). But the opportunity which is more interesting is, for example, that of enabling two different companies with different specialisations in marketing to work together in partnership to offer clients new solutions.

This is approach is far easier for people to comprehend than an approach which talks about features. I know you need people who are good at understanding the features of a product or service. I couldn’t do my job without a team of expert web developers who know how it works. But clients don’t care too much about the ins and outs of a product. They just want to know if you can help, what the outcome will look like and when you can do it by.

It’s simple to understand, but often people forget to do it and end up losing opportunities to help their clients and to gain new ones.

Tags: 2-D Codes, business, developer, digital, focus, hull digital, Job, marketing, mobile, networking, QR Codes, sales, technology, Web

Related posts

Men prefer websites designed by men

4:29 pm in business, internet, technology, web design by wbhawkins

Men like their web sites designed by men

Men like their web sites designed by men

It does seem like you can take man out of the cave but you can’t take the cave out of man, even when it comes to web sites. This is good to know if you know your audience well and you have designed your web site according to your market. Here’s an interesting article on this subject.

Men prefer websites designed by men - Telegraph http://ow.ly/krt6

Tags: business, design, technology, telegraph, Web, web sites

Related posts

People Will Pay for Content Online

8:57 pm in Web 3.0, business, publishing, recruitment by wbhawkins

 

Publishers fail to give readers good experiences

Publishers fail to give readers good experiences

Publishers fear that people will not pay for content online. People are so used to reading newspapers online for free, for example, that the expectation is that they will never pay for anything that is published online. The Wall Street Journal is a major exception to the rule.

But, listening to Ben Edwards from Economist.com at the ‘ePublishing Innovation Forum 2009‘ in London this week, he thinks that is not the case. His view is that people will pay for content content online and that “publishers have failed to build experiences which people willing to pay for”. Fair point.

The New York Times has recently launched a desktop version of its online newspaper which is accessed through a free download. You get the front page news for free. Any news you want to see beyond the front page have to be paid for through a weekly subscription. Their revenues from digital business has grown every year as a percentage of their business from 4% in 2004 to 12% in 2008.

Julian Shambles of The Telegraph Group, recently explained at the ePublishing Innovation Forum in London, that simply transferring headlines that work on a printed newspaper simply don’t work for online versions. The infamous anti-Europe headline from ‘The Sun’ “Up Yours, Delors!” has no meaning on the web. 

Why is that? It’s because people find news on the web differently. They use  a search engine to find news and when they look for ‘euro-sceptic’ related news, they probably use that phrase in their search, and not the headline which grabs people’s attention to the newspaper on a stand. 

Shambles went on to say their recent success in growing their audience and viewers online was part of a whole mix of digital re-thinking which included ensuring that their journalists were trained and familiarised with ‘search engine optimisation’ so that they wrote their articles with the thought on how to make them as friendly and searchable to Google as possible. Furthermore, news has started to be published online first rather than how it used to be with their web version being an after thought.

The emerging model in the world of digital publishing which appears to be gaining some success takes advantage of the fact that an online or digital version of a publication costs very little to produce compared to the paper version of it. So, publishers can afford to give away a lot of access for free with a small minority paying for richer versions of the publication upon which the publisher can make a profit. This is called ‘freemium‘. (I did hear one comment at the Forum say “..there is a bit too much ‘free’ in my experience, and not enough ‘mium’ in it“.

So, the fact is that people will pay for content online as long as they feel as though it is a good experience. We are overloaded with information from every imaginable source now, but there is precious little knowledge available. We are not prepared to pay for magazines or publications which are little more than advertising hoardings for recruitment companies with a few pages of poorly written articles. We will pay for knowledge, experience and insight. But has that not always been the case?

Tags: #epubs09, business, content, digital, freemium, google, HTML, lists, marketing, meaning, Newspapers, print, publisher, publishers, publishing, telegraph, Web, Web 3.0

Related posts

Get Adobe Flash playerPlugin by wpburn.com wordpress themes